Defending the guardians of health
Sabir Hussain
In the wake of harrowing attack on police officers guarding a polio team in Bajaur, a profound reflection is necessary on Pakistan’s ongoing battle not only a.....
SUNRISE TODAY
The voice of community
Op-Ed
The art of effectiveness in communication
Zeeshan Wasim
In today’s rapidly evolving world, where every interaction that we have with another person either in the form of a meeting, business pitch, or negotiation, i.....
Gaza: Beneath the shadows of famine
Ali Inan
In the rare interplay of journalistic discourse, fast-food finds an unlikely mention amidst the harrowing context of a nation caught in the throes of famine, and a c.....
Marketing vs branding
Zeeshan Wasim
In the diverse and vast landscape of business, there are two terminologies that are often intertwined and yet at the same time, possess identities that are dist.....
A persistent education gap
Sabir Hussain
In the tranquil landscapes along the banks of the Kabul River in Nowshera, a stark reality unfolds as khanabadosh families grapple with the profound challenges .....
Difference between marketing and sales
Zeeshan Wasim
In the dynamic business markets, marketing and sales are two essential elements that are mistakenly considered as synonyms by the majority. However, sales and m.....
Dental tourism in northern areas
Prof Asaad Javaid
Dental tourism refers to the practice of individuals traveling to other countries to receive dental treatment. People choose dental tourism for cost savings.....
Fluid intake management in Ramadan
Prof Dr Liaqat Ali
In chapter 2, verse 183, the Holy Quran says, “O you who believe, fasting is prescribed for you as it was prescribed for those who were before you, .....
Pakistan’s TFA elimination
Sabir Hussain
As Pakistan grapples with a growing health crisis fueled by non-communicable diseases (NCDs) and cardiovascular diseases (CVDs), the urgent need for a robust po.....
Crafting an effective brand
Zeeshan Wasim
In the diverse and dense markets of today, competition is cutthroat and that’s why brand building stands as a cornerstone of success for all the businesses an.....